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OUR BRANDS

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Big Chill is a fashion-forward, outdoor lifestyle brand for the consumers who seek high quality at an affordable price point. From its durable, high impact outerwear to it’s stylish swimwear, Big Chill offers attractive styles designed to withstand mother nature’s most extreme conditions. Big Chill is a brand where function meets fashion to embrace the open-air spirit in all of us!

Cherokee is an iconic American family lifestyle brand, offering classic, casual comfort at great value.

IT ALL STARTED IN 1973.

A wedge is born in Venice Beach, California. From handcrafted beginnings and steeped in authenticity, Cherokee speaks to the very best of American design. Timeless classics inspired by vintage Americana, but always interpreted with a modern Cherokee handwriting. Across four decades, Cherokee has always stood for confident, effortless and relaxed American style. Something we call “American Cool”.

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Pink Platinum is our premiere brand for Juniors. Covering multiple categories of outerwear, this collection combines trend and style in key category classifications with a strong value. We take extra care on fabric quality and fit. Pink Platinum Juniors is a must have brand in every junior department.

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COLLAB

Warner Bros | Nickelodeon 

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